Tuesday 17 July 2012

Samsung Smart TVs to deliver superior audio

DTS and Samsung have announced a partnership to integrate DTS' audio solutions into select models of Samsung's 2012 premium Smart TV line. The move by Samsung SMART TVs to deliver superior audio will affect their flagship 7000 and 8000 series LED and plasma TV's. The move is meant to provide a better home theater listening experience to its consumers.

[caption id="attachment_3519" align="aligncenter" width="500"] Samsung Smart TVs to deliver superior audio[/caption]

Samsung Smart TVs to deliver superior audio for audio entertainment

According to the company's press release -

"Our goal is to improve consumers' television watching experiences by providing rich, immersive audio," stated Brian Towne, executive vice president and chief operating officer at DTS, Inc. "The DTS audio solution allows users to effortlessly enjoy multi-channel surround sound regardless of the audio source."

The DTS audio solution provides consumers with a seamless conversion from stereo to surround sound audio for elevated vocal quality and a more engaging, immersive sound. DTS' audio solution allows up-mixing to 5.1 channels of surround sound via the Samsung TV in order to provide a superior audio entertainment experience to consumers across a variety of applications, including:

-- Enhanced cinema viewing--broadcasts movies and television shows in surround sound for a captivating, immersive entertainment experience;

-- Elevated music listening--delivers music with more depth and realism to better mimic the quality originally intended by musicians and producers;

-- Heightened engagement for gaming--provides multi-dimensional audio to complement today's visually stimulating video games for the ultimate gaming experience.


The move by Samsung Smart TVs to deliver superior audio will only enhance the product line in the eyes of consumers and make it a real home theater solution. Given the popularity of the apps in the Samsung store and its history of delivery great picture quality the company should make gains in 2012 in the Smart TV segment. Do you own a SMART TV if so is it a Samsung? Tell us what your current audio enhancements to the SMART TV are if any.

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